As we approach the end of 2023, the display panel market has experienced a period of stagnation. In December of last year, the demand for display panels hit a new low, resulting in overall monitor sales in the fourth quarter falling far below expectations. This decline in demand has put pressure on panel manufacturers, forcing them to take action to maintain market stability. The panel market is currently facing significant challenges, with major upstream panel manufacturers such as Huaco, Huaxing, and BOE planning to increase prices and reduce production to control capacity. A fierce and challenging industry survival game has already begun. However, for individual buyers, now may be a good time to order screens.

Firstly, panel manufacturers plan to implement production cuts after the Chinese New Year to address the continuous decline in panel prices. It is expected that the capacity control measures from March to April 2024 will reach a historic low, resulting in a continuous decrease in the shipment of display panels. This reduction in supply may drive future price increases, making it a favorable time to purchase screens.

Secondly, the ultra-low price policies implemented over the past year will gradually be phased out. Under the guidance of new pricing strategies in the new year, major upstream panel manufacturers have reached a consensus to restore prices to reasonable levels. Their goal is to achieve a price recovery for display panels in the first quarter of 2024 through a soft landing approach.

Additionally, to ensure a strong market start in 2024, screen manufacturers have not only increased production cuts but also resolutely united to raise display panel prices in the first quarter. In January of this year, major screen manufacturers have confirmed a $1 price increase for all models. This strategy aims to stabilize prices and create a favorable market environment. After the Chinese New Year holiday, due to the screen manufacturers' continued efforts to maintain price stability and recover from the challenges faced last year, there is a high possibility of price increases exceeding $1. Therefore, now is the best time to order screens.

With declining demand and sales, the display panel market is facing challenges. Major screen manufacturers are taking proactive measures to ensure a prosperous future. However, for individual buyers, the only certainty at the moment is that price increases are inevitable. Considering the upcoming price hike, now may be the best time to place an order. If you are planning to purchase a new display screen, now is the time to take action and seize this opportunity to enjoy the benefits of price stability.